Digibrand Business Journal (DBJ) is a fully open-access journal. This means that all content is freely available without charge to the user or their institution.

Users are allowed to read, download, copy, distribute, print, search, or link to the full texts of the articles, or use them for any other lawful purpose, without asking prior permission from the publisher or the author. This is in accordance with the Budapest Open Access Initiative (BOAI) definition of open access.

All articles published in DBJ are licensed under a Creative Commons Attribution 4.0 International (CC BY 4.0) License.