All manuscripts submitted to Digibrand Business Journal (DBJ) undergo a rigorous double-blind peer-review process to maintain high academic standards. Both the reviewer and author identities remain completely anonymous throughout the evaluation.

The review workflow follows these essential stages:

1. Initial Submission & Desk Review: The Managing Editor evaluates the submission for basic technical formatting, scope relevance, and initial plagiarism screening. Manuscripts that do not meet the fundamental criteria are rejected immediately.
2. Peer Review: Qualified manuscripts are assigned to at least two independent expert reviewers in the relevant field. Reviewers evaluate the manuscript's originality, methodology, clarity, and overall contribution to digital business and economics discourse.
3. Editorial Decision: Based on the reviewers' recommendations, the Editor-in-Chief makes the final decision: Accept Submission, Revisions Required (Minor/Major), Resubmit for Review, or Decline Submission.